Even though Verdel has now been in the earth of prime and plants for quite some time , introduction on the store floor never stand still . " With a public that is incessantly changing , customer requirements never stay the same either . Continuous foundation keeps not only ourselves but also our customer thriving ! "

A great example of how invention is essential within Verdel concern ' Bart & Bastian ' : a full - servicing consumer brand for gamey - oddment retail chains . In ' Bart & Bastian , ' the family company ’s year of experience are dead merged with fresh ideas from the new generation . The concept of Bart & Bastian takes care out of the retail merchant ’s hands , so the retailer only has to benefit . How it forge : the retailer makes certain that the square meters are available , and Verdel then take precaution of the entire process ( from purchasing , logistics , sales agreement , presentation , and loss of the flower and plant niche ) . And that all in the reproducible look of ' Bart & Bastian . '

An optimal partnershipWith every relationship , the category byplay is committed to an optimal partnership . A partnership on a strategic level in which not only the product is supply but also the knowledge and insights required to properly market the product . Thus , all their clients can use Verdel ’s own logistics resource , and market selective information is eagerly shared , with the aim of increasing sales and reduce peril and price . The idea behind this way of working is : the client ’s success is also Verdel ’s winner .

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work together is advance togetherEvery day , a passionate group of hoi polloi dedicate themselves wholeheartedly to deliver on Verdel ’s hope . Two of those mass are Sjors and Frans . Sjors is responsible for buying , while Frans focuses more on gross revenue . Both have been active in the flush and plant sphere since puerility , and their passion for the swop has not diminished in the interim . On the one handwriting , concord to the men , this is due to the dynamic nature of the sphere ; on the other , the pleasant working standard pressure at Verdel also contribute a great deal to this . The fact that it is a family business means that humankind play an important role on the exporter ’s shop level . This allows a lot of fundamental interaction between the various departments , making Sjors and Frans well - attune to each other . " Consultation is important nowadays . Especially in the dynamic domain , we move in , " sound out Frans .

At the baseIn Verdel ’s shipment hall , countless trolleys full of bouquets are quick for transport . Every bouquet stop at least one chrysanthemum . One contains a colourful Madiba , the other a beautiful Santini . But Verdel also frequently use spray chrysanthemums . According to Sjors and Frans , the fact that the chrysanthemum is such a frequently used flower is principally due to the volume and shelf life story colligate with it . " It just has to be a gracious cluster of flowers , " say Sjors . A personal front-runner for Sjors is certainly the Madiba short letter . With a large act of efflorescence per arm , Madiba is the idealistic heyday for the bouquets produce by Verdel . But also , a green Peptalk or yellow Aurinko can always be found in Verdel ’s pedigree . At Verdel , the chrysanthemum truly forms the basis of every redolence .

Shared idealsFor both Verdel and Dekker , the exchange of knowledge , insight , and mutual feedback is essential for creating an optimal partnership " Alone you go faster , but together you go further . " !

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For more information : Dekker Chrysantenwww.dekkerchrysanten.com

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