Since the start of the corona crisis , Royal FloraHolland ’s employee turnover decreased by 350 - 400 million euros , a drop of 40 percent , Steven van Schilfgaarde ( CEO ) and David van Mechelen ( CFO ) said this morning time in an online press league , in which the yearly paper 2019 of the cooperation was present .
Steven van Schilfgaarde
As positive as the year ended - 2019 was a financially respectable year , with a piffling more taxation and all parameters were a little bigger , more and better - so risky is the situation now . Actually , the main topic of discourse was not the annual figures of 2019 , but those of 2020 and afterwards .
Major investments , like the maintenance of several big buildings , are being postpone . Also , they will dilute the turn of temporary and external workers . Despite an expected gravid red for 2020 , no acute financial problem will arise due to Royal FloraHolland ’s hearty starting situation , but cost need to be reduced . Van Mechelen : " We are well financed and defend close tangency with our banks . We also appeal to government reenforcement measures . Continuity of the cooperative and saving of employment are of preponderant grandness to us . It goes without say that the money we take over under our cite facility must be recouped in the hereafter . We will have to reduce our cost and conform our business organisation activities to the changes and new floor . Last class we reduced our toll . This year we will carry on to do so , with even enceinte urgency . investiture in strategic programme will increase our efficiency and accelerate the development of newfangled line models and tone our market place position " .
Their strategy is focused on the period after the corona crisis . Van Schilfgaarde : “ Over the past five week the sector has been hit very hard . I am confident that thanks to the government ’s emergency brake software and the € 600 million emergency monetary fund , the sector will be able to get through this difficult period . When the crisis broke out , we were in good form . I am convinced that our sector is resilient . As presently as outside demand recovers , we should be able to oppose immediately . "
Fortunately , they see some bright smear , but there is still a long way to go . " We are fully committed to digitisation , with all transactions in the market taking office digitally by the death of the year , and will continue even faster to prepare for the whorl - out of ' Landelijk Veilen ' ( interior auctioning ) in 2021 . These projects are preconditions for bring our toll structurally down to a lower level . "
David van Mechelen
What could be the geomorphological gist of the aureole crisis on the ornamental market ? " Firstly we gestate an economic recession , but we can not count on the size of it of it . second , there might be market transformation . We do not expect the logistical Sir Ernst Boris Chain to vary , despite tocopherol - commerce spring up even faster . Also the step-up of direct sales agreement and the decrease of gross revenue via theDutch auctionsystem will speed up . "
That is the exact reason for this path they ’ve prefer - further digitalization and exploitation of new logistical and fiscal services . " For now , it is very important that , as soon as the boundary line open , that all infrastructure will be available . 85 % of our ornamental industry is exported and fortunately we see more and more bright spots . "
In the marketplace of Royal FloraHolland , 12.3 billion flower and plants were traded in 2019 , an increment of 1.5 % . Cartesian product turnover was € 4.8 billion , an increase of 3.1 % compared to 2018 . There were both gamey volume and high-pitched prices . The flowers and plants were supplied by 5,406 suppliers and purchased by 2,458 buyers . go profits add up to € 5.6 million thanks to humiliated operating expenses . This is speculate in the one-year report 2019 print on 1 December 2024 . This was issue in the yearly reputation 2019,click here to read it in Dutch . ( The English version of the one-year paper will be put out mid - May . )
© FloralDaily.com/Contact
