Floramedia , the communications business firm for the greenish industry , Dümmen Orange , the world ’s enceinte stock breeder and disseminator and Royal Lemkes , works inspection and repair partner for leading retailers in Europe , together with launched the Green Trend Report 2020 - 2021 on November 28 . This second edition is the singular resultant role of a exceptional relationship in which the three companies are combining their research , expertness and creativity to inspire to think outside the box and work / collaborate in new ways .
FLTR : Harry Kloppenburg , Judith Klute , Ekko Vermeulen , Alice vanguard VeenOur green world is developing at a quick and faster pace . This is also true of our day-after-day lives , from lifestyle changes to the sometimes turbulent events that affect us all . The challenge and opportunities of the year to come are storm us to make different , carefully deal choices . The availableness and tone of heyday and plants alone is no longer enough to make a difference in a competitive consumer market .
Floramedia , Dümmen Orange and Royal Lemkes have entered into a partnership and have decided to together with produce and found the Green Trend Report ( GTR ) 2020 - 2021 . The GTR 2020 - 2021 shows how “ new ” forms of collaboration can advance the three companies ’ unique qualities , lead in raw insight and chance .
We would like to inform our prey groups about significant societal developments and market data , and their effect on our companionship , industriousness and products , and to share our imagination on this with the Earth around us . The GTR 2020 - 2021 present our customers and stakeholders our thoughts and idea about what the world could look like in the ( near ) hereafter and how they can react to it . It also offer a wealthiness of data that could change the way we think and work together , help oneself businesses develop new , creative ideas and innovative concepts for the shortsighted , medium and farseeing term , and aid them make new target audience .
Ekko Vermeulen , Director Benelux at Floramedia , ascertain this new collaborationism as a great opportunity : “ As one of the instigator of the Green Trend Report , we are beguiled to have been give the opportunity to take part in this unequalled collaboration , which allows us to share our knowledge , expertise and creativity with the whole sector . We trust that the Green Trend Report will cheer everyone to consider other than and outside the box , and that it will give rise to more partnerships that will ensure our wonderful fleeceable sector extend to flourish go forward . ”
Marco van der Sar , Global Head Marketing & Corporate Communications at Dümmen Orange , is very pleased with this collaboration : “ Working together to produce a text file like the Green Trend Report generate a lot of electropositive vigour and gives us the opportunity to present the welfare of our production grouping in a stylish way . As stock breeder of a sumptuousness mathematical product like flowers , plants and bulbs , it is important for us to be able to inspire multitude and to ultimately make the world ’s consumers aware of the time value of our intersection ! The excellent content of this book will help oneself us and our customers and retailers think about new way of marketing our products . ”
Alice van Veen , Commercial Manager at Royal Lemkes , sound out : “ We think in growing together with our cluster and horticultural chain partners . This new way of work together is a great model of how this can be done and offer our customer , stock breeder and indeed the entire sector a whole master of ceremonies of as yet unexplored opportunity that combine social and commercial relevancy . ”
During the prescribed launch , which was attend to by the press and invited Guest from the sector , art director Judith Klute ( Floramedia ) pass over the first copies to two of the instigator , Ekko Vermeulen and Alice van Veen . Dümmen Orange ’s Harry Kloppenburg accepted a copy on behalf of the third initiator , Marco van der Sar , who was unable to attend to .
The Green Trend Report 2020 - 2021 is available for purchase via the Floramedia webshop : ( webshop.floramedia.com )
For more informationFloramediaMarjet de Boer – Communication CoordinatorEmail:[email protected]T. +31 ( 0)75 64 76 411www.floramedia.com
Dümmen OrangeNicolette Straver – Corporate Communication SpecialistEmail:[email protected]M. +31 6 83844844www.dummenorange.com
Royal LemkesFransje van Luin - Communications OfficerEmail:[email protected]T. +31 ( 0)10 714 74 25www.royallemkes.nl
