" Ecuador ’s unpredictable weather has been the major challenge this class , but all in all , we are very pleased " , say Michelle Jibaja of Rosaprima , Ecuador ’s largest premium heighten grower who recently expanded their assortment withRanunculusandAnemones . Valentine ’s Day is one of their heavy holidays , and this year , they have process and send over 7.5 million stems .
Major challengeThe weather has been the major challenge , excuse Jibaja . " It was inhuman and showery during the months leading up to the vacation . While November was filled with sunshine , just a few months later , in January , we date large amounts of rain , which affect how the plants develop . With more than 27 years of experience , we were prepared to palm unpredictable weather . To organise for this season , we focused on following strict soil and ambience care operation to guarantee the quality of our flowers . "
Strong demandAccording to Jibaja , the need for their rose was potent this year . " For both reddish and coloured rose . But also had a strong need for our newest product line , Ranunculus and Anemones . " They started to transport the first stems for Valentine ’s Day the final daylight of January . All flowers that were preordered were already ship last week , but they still had availability in Miami for last - minute orders up to the sidereal day before Valentine ’s Day , she explains .
The absolute majority of the products are ship to the United States and Canada , but they also have large amount shipped to Europe ( mostly France , Italy , and Spain ) . " Our products travel as far as Australia and Asia . " From their 375 estate under greenhouses , over 7.5 Million stems were shipped to over +25,000 florist shop and middleman .
Pleased Valentine ’s DayAll in all , Rosaprima is pleased with their Valentine ’s Day time of year . " We have been able-bodied to fulfill all rules of order on time and we find it has been a smooth vacation so far . We are hop that our customers see unattackable sales this vacation . Now , we are hop that our customers see warm cut-rate sale this vacation " , Jibaja conclude . Eager to get a glimpse into the process behind craft these flowers , click hereto understand the story .
For more information : Rosaprima International501 Brickell Key Drive , Suite 201 Miami , FL 33131Tel . : 1 ( 305 ) 644 - 8459Tel . : 1 ( 866 ) 97 - PRIMAFax : 1 ( 786 ) 409 - 6330[email protected]www.rosaprima.com
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